Detect
Scans HubSpot for missing firmographics, stale activity, stage drift, and owner gaps.
AMPLIFY CRM INTELLIGENCEHUBSPOT CRM HYGIENEHUMAN APPROVAL REQUIREDWORKSPACE ISOLATED
CRM intelligence for HubSpot operators
Turn CRM drift into an approval-ready system of record.
Amplify finds broken fields, stale pipeline signals, and risky forecast assumptions, then explains the evidence and routes the fix to the human who owns it.
Workspace access remains invite-only. No public workspace creation.
Approval queue18 pending
Acme Corpcompany.industry
empty->Healthcare Tech
92%LinkedIn source verified
Acme - Enterprise Q4dealstage
Closed Won->Negotiation
High-risk stage regression requires manager approval.
Forecast healthlast scan 12 min ago
68CRM health score
Missing industry82
Stale last activity58
Stage regression34
Missing close date29
Audit feedtail -f workspace
14:22approved
dealstage: Closed Won -> Negotiation
14:21detected
industry: empty -> Healthcare Tech
14:18write ok
HubSpot updated after reviewer approval.
# client-acme
Amplify flagged a stale next step on Acme - Enterprise Q4.
ApproveEditSnooze
14,802records scanned
247issues open
18awaiting approval
0public signup paths
The evidence engine
Every recommendation has a source, confidence band, reviewer, and record.
The product is not a magic button. It is a controlled layer between the signals your team creates and the system of record your leadership depends on.
Detected from CRMMissing industry on Acme Corp
Required firmographic field is empty on an active enterprise account.
External signalHealthcare Tech
Source evidence from public company profile, normalized for HubSpot.
Human controlApprove, edit, deny, or snooze
The reviewer decides. Amplify records the final action and write status.
Operating model
Detect the drift. Explain the signal. Let the right human approve the fix.
Explain
Shows the evidence chain behind every suggestion before anyone touches the CRM.
Suggest
Proposes the field change, confidence band, source, and risk level.
Approve
Routes the decision to the right rep, manager, RevOps owner, or platform admin.
Write back
Updates HubSpot only after approval and according to workspace policy.
Audit
Records the actor, source, before value, after value, and write status.
Product surface
One intelligence layer across CRM data, pipeline hygiene, approvals, and audit.
Core CRM Data
Firmographics, contacts, ownership, duplicates, stale records, and account completeness.
Pipeline Hygiene
Next steps, close dates, stage mismatch, activity gaps, forecast risk, and rep nudges.
Approval Queue
Human review for suggested writes, with edit, deny, snooze, and bulk workflows.
Slack Nudges
Pipeline-hygiene notifications scoped to the assigned workspace channel.
Audit Trail
Every detection, approval, denial, write, retry, and export stays on the record.
Admin Control Center
Workspace isolation, RBAC, invites, settings, status controls, and impersonation later.
Trust layer
Built for teams that want cleaner CRM data without surrendering control.
No cold workspace signup
Clients enter through an invite or a platform-admin-created workspace. Public visitors only see marketing and login routes.
Humans approve the risky work
Amplify can detect and explain issues automatically, but writeback is gated by workspace policy and role.
Every mutation is recorded
The audit writer is the control point for changes: source, reviewer, old value, new value, and write status.
Workspace boundaries stay visible
Slack channel assignment, RBAC, workspace metadata, and platform admin access are separated by design.
Amplify CRM Intelligence
The CRM cleanup layer your operators can defend.
Start with invite-only access, secure workspace isolation, and a product story centered on evidence, approval, and audit.